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The Westminster Kennel Club Dog Show, America's second-longest running sporting event, is embarking on an exciting new chapter. After years with Fox, the esteemed competition will now be exclusively available on Netflix, a move designed to captivate a broader, worldwide audience. This collaboration signifies a major shift in how such traditional events are presented, embracing digital streaming to introduce the charm and excitement of dog sports to a new generation of viewers and enthusiasts across the globe. The upcoming 151st show in 2027 promises to be a spectacular display of canine excellence, featuring an impressive array of over 3,000 dogs representing 200 diverse breeds.

Westminster Dog Show Finds New Home on Netflix, Expanding Global Reach

In a significant announcement made on May 13, 2026, the Westminster Dog Show confirmed its transition from Fox to Netflix, marking a pivotal moment in the event's storied history. This groundbreaking agreement will see the iconic dog competition, sponsored by Purina, broadcast exclusively on the streaming giant beginning in late January/early February 2027. The 151st installment of the show will unfold over three days and three nights in the vibrant metropolis of New York City, featuring an expansive roster of more than 3,000 dogs from 200 distinct breeds. Daytime breed competitions, held at the Javits Center, will be streamed live on Tudum.com and westminsterkennelclub.org, while the much-anticipated evening judging, culminating in the Best in Show award, will be broadcast live on Netflix proper on February 1-2. The agility competition, scheduled for January 30, will be taped for later streaming. The esteemed Best in Show title on February 2 will be determined by Espen Engh, a renowned third-generation Greyhound enthusiast. Dr. Donald Sturz, president of The Westminster Kennel Club, expressed his enthusiasm for the partnership, highlighting the opportunity to expand the event's reach and introduce the sport to new audiences. Brandon Riegg, vice president of nonfiction series & sports at Netflix, echoed this sentiment, emphasizing the pleasure of showcasing such a prestigious event to a global audience and celebrating the dogs, their handlers, and their dedicated fans.

This strategic move by the Westminster Kennel Club and Netflix reflects a broader trend in entertainment, where traditional live events are increasingly finding new life and wider viewership on streaming platforms. By partnering with Netflix, the Westminster Dog Show is not just changing its broadcast channel; it's redefining its accessibility and potential impact. This shift could inspire other established events to explore similar digital avenues, fostering innovation in sports broadcasting and expanding the reach of niche interests to a global mainstream audience. The collaboration also underscores Netflix's growing commitment to live content and diverse programming, signaling a strategic effort to broaden its appeal beyond scripted series and films.